CALIFORNIA T – EXPERIENCE ARABIA’S PUREST EXPRESSION OF AUTOMOTIVE LUXURY

2015-Ferrari-California-T-interior-in-black

_Ferrari Middle East and Africa Releases Behind-the Scenes Video on the
Making of the California T ‘Deserto Rosso’_

Abu Dhabi, 27 March 2016 – Following on from its globally-acclaimed
‘Deserto Rosso’, an exhilarating short film showcasing The California T
in perfect harmony with the Arabian Desert, Ferrari Middle East and
Africa has released a behind-the-scenes cut taking its viewers into the
private event where the video was filmed.

Shot over a two-day luxury drive weekend deep in the Liwa Desert,
‘Deserto Rosso’ was attended by a handpicked selection of Ferrari owners
and connoisseurs. The first California T Owner’s gathering ever paid
tribute to one of the most successful Ferrari models ever and its proud
customers were invited to immerse themselves in its unique
characteristics and by doing so, collectively represent the definitive
spirit of the California T.

The new video, titled ‘Deserto Rosso Behind the Scenes’, shows why the
California T is considered one of the most sublime, exclusive and
versatile members of the Ferrari stable. This iconic vehicle is never
more at home then when it is navigating the breathtaking desert roads,
demonstrating its superior handling and classical features. This
profound combination of performance and luxury lifestyle is the reason
why the California T has set a global benchmark for all high performance
Grand Tourer models.

The California T is the product of a strong Ferrari lineage, dating from
the 50s and epitomizing supreme elegance and styling. Definitive beauty
meets with a remarkable sporty DNA in the form of the new turbocharged
V8 engine and cutting edge technological solutions. The California T is
also known for its versatility, which is demonstrated with the
retractable hood, to shield drivers from the midday temperatures, or to
enjoy the cool desert winds at night. This respect for the traditions
of the past makes it the perfect automotive accomplice for the Arabian
desert, a wild terrain rich with ancient stories and in some place
virtually untouched by contemporary hands.

In the video, the California T skillfully navigates the twisting roads
of the desert environment, in an exuberant display of speed and razor
sharp responsiveness that serves to enhance the passion and natural
beauty of the dunes. Witness the blistering performance, superbly
powerful acceleration and marvel at the exhilarating Ferrari soundtrack.

Owning a California T is an exclusive prestige afforded to the very few,
and handling this Grand Tourer as the red sun sets over the horizon is
surely one of the most rare and purest expressions of luxury money can
buy.

TO WATCH AND SHARE THE VIDEO, PLEASE CLICK ON THE BELOW LINKS:

* Ferrari Media

Website:http://media.ferrari.com/en/cars/ferrari-california-t/deserto-rosso-behind-the-scenes/

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